In addition to Email, the variety
of social media that I use for reaching my writings to potential readers
include WhatsApp, Blog, and Facebook. I am not into Twitter, Instagram, or
Linked In which is considered ideal for people who are looking for business
connections. I have learned a few lessons which I will share with you.
The other day I got a
well-written article on an interesting topic sent to me by a friend. Since it
was not a forward I assumed that he had written the article. I congratulated
him on an excellent piece of writing and suggested that he should continue to
write and share with friends. Prompt came his response that he had forwarded
the article as received and did not bother to check if it had the name of the
writer. This is the reason why I always add my name below the title of all my
articles to make it clear that it is an original article written by me and not
a forward.
Every article I write is posted
on my blog, on my Facebook page, and later shared with pre-identified groups of
friends through email and WhatsApp. I have found that my Blog is an archive of
all the articles I have written so far, accessible to me, anytime, anywhere. It
is also seen and read by many active bloggers whom I don`t know. On average, I
post about two articles every month. I find that my blog over the last 12 years
has more than 1,20,000 page views. I recommend that every writer must have a
blog in which they post all their creative writings.
Facebook has helped me connect
with many long-lost friends who are active on FB. Besides, If I tag the post
with selected friends on FB, I find that they can share the same with their
friends if they find the article interesting. This helps in getting my articles
exposed to more readers. While seeing the number of `likes` that I get is
encouraging, I also know that some friends press the `like` button even without
reading the post. It is the number of comments that I get that makes me more
happy.
I don`t use bulk mail service as
I prefer to send articles to select groups depending on the subject of the
article. This is a painful process as Gmail allows me to forward only 30
addresses at a time and not more than 500 per day. It used to take me a long
time to complete the process. From a mailing list of 1500 email IDs, I have
reduced it to 700 by deleting the names of those who did not respond to my mail
asking them to confirm their interest in receiving my emails. I find the
popularity of email is going down judging by the decreasing no of responses I
get for my articles sent through mail.
I find that most people have
switched over to WhatsApp for instant communication. I also find that it allows
me to target individuals as well as groups within minutes. Since I am
constantly looking at messages on WhatsApp I can see the responses also
immediately.
For any creative person feedback
from his fans is what keeps him/her going as an artist. My readers` responses
to my articles, on different social media that I use, are what keeps me going
as a writer post-retirement. So friends, if you find my articles interesting
please communicate your comments to me (both bouquets and brickbats are
welcome) and also share it with your friends who may be interested in the
subject of the articles.
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